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How to target Search and other traffic for Popunder

You can target Popunder campaigns based on where users come from — for example, search engines like Google or Bing, or social networks such as X (formerly Twitter). This helps you reach audiences with higher intent and optimise your campaign performance.

Selecting the traffic type

Go to your ClickAdilla dashboard → Create campaign on the left-hand menu.

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In the General step of campaign creation, scroll to the Traffic type section:

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Search traffic

Select Search to target users from search engines.

It includes visitors from search engines such as Google or Bing. These visitors typically have high intent because they have actively searched for information or solutions.

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Social traffic

Select X (Twitter) to target users arriving from X. 
It captures users coming from X after they clicked a post to visit a website or app. 

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You can also choose High quality, Premium membership traffic or simply leave all traffic types selected to reach the full audience.


Please note  
Search, Social (X / Twitter), and Premium membership traffic types are currently available only on Popunder campaigns.


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Adrian Bauer
Knowledge Manager
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