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How to integrate conversion tracking with Voluum?

  • Step #1 - Create your postback URL
  • Step #2 - Add Clickadilla as your traffic source on Voluum
  • Step #3 - Generate the postback URL on Voluum
  • Step #4 - Set up the Campaign on Voluum
  • Step #5 - Set up the Campaign on Clickadilla


Step #1 - Create your postback URL


Log in to your Clickadilla Advertiser Account, click the Tracking tab.



Your Clickadilla postback URL is created automatically.



This is your unique token. You will need it in the Step #2.



Step #2 - Add Clickadilla as your traffic source on Voluum


Log in to your Voluum account, choose the Traffic sources tab and then click the New traffic source green button.



Select Clickadilla from the list and click Next. Voluum will pre-populate all the necessary traffic source settings.



Please note that different ad formats have different tokens. You can remove unnecessary tokens and add the ones you need based on your ad format.

To do this, study the article that says which tokens support different advertising formats. These tokens will be used in the Campaign URL in step #4.



Don’t forget to change “REPLACE” to your unique token from postback URL that we created in Step #1.



After completing all replacements, click Save to store your Clickadilla settings in Voluum (if you want to make any changes - select your traffic source from the list and click the Edit button).


Step #3 - Generate the postback URL on Voluum


To get notified about conversions from affiliate network you need to generate the Postback URL on Voluum containing the "CLICK ID" and add it to the affiliate network's panel.


Please refer Voluum Knowledge Base to find out how to add affiliate networks, offers and generate the postback URLs.



Once you get your Voluums’ Postback URL, paste it to your affiliate network's panel to pass data about conversions from affiliate network to Voluum.


If you are experiencing any problems - contact your affiliate network support.


In order to initiate a campaign, you have to create an Offer and a Landing accordingly. Please refer to the manuals below to get more information regarding the installation process.



Step #4 - Set up the Campaign on Voluum


Choose the New campaign button (visible in all report tabs). The New campaign form is divided into two tabs: General and Destination. The first tab is used to provide general information about your campaign, and the second one specifies where the traffic should be directed.


Select "Clickadilla" as the Traffic source and dill out all other mandatory fields.



Pay attention to the cost model.

For CPC campaigns from Clickadilla, an automatic mode of determining the cost in Voluum is available.

In the case of CPM, when using the automatic mode, you will need to divide the cost indicator from the tracker by 1000.


Choose Path Destination and add Offers or Offers and Landers



Once you’ve finished click on Save. This will create a new campaign and also generate Campaign URL needed to direct traffic to.



Now you can set up your campaign in Clickadilla!


Step #5 - Set up the Campaign on Clickadilla


Log in to your Clickadilla advertiser account and create your Ad and Campaing. This video will help you to create a campaign easily and quickly.



It's important to user Campaign URL you've received from Voluum campaign as your Ad URL