Adjust Price and Autoadjust
There's a way to quickly adjust the price of the campaigns without going through the process of editing and restarting it.
Prices
All of the campaigns are able to show whether bid is too low. Visually, it looks like a little red arrow near the price:
This arrow indicates that, based on the targets and the traffic volume, the campaign might have some troubles receiving enough traffic and it needs to be adjusted.
Adjusting prices
To check and adjust prices, go to Campaigns:
Open the campaign with the red arrow near its price:
Look for the Pricing section:
To manually adjust the price, click Adjust price:
Auto-adjusting is enabled by default. It automatically adjusts the price for the campaign once a day if the price falls below recommended. The recommended price is calculated once per day.