Every device—including desktops, mobile devices, and tablets—that’s connected to the Internet has an IP address that indicates its location. IP targeting utilizes those IP addresses to allow for personalized content to be delivered to the user of that IP.
In case you need to serve an ad to a specific IP addresses, you can add them through our self-serve platform. Previously, this could only be done through your account manager. Now you can set it up yourself.
As you know, IP addresses are used to identify the location from which a user is connecting to the Internet. Often, advertisers use IP addresses to target mobile carriers. PIN submit offers is one of the niches for which advertisers need to use IP ranges.
If you have a list of IP addresses, you can create a campaign and insert your list.
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